About The Founder
Hi, I'm Dominique, doctor and founder of La Vida Facil.
La Vida Facil began while I was studying a masters in chemistry and continued into my medical degree. I tried to balance the demands of full-time studying, clinical placements, research, running a small business, and everything else that comes with everyday life!! Like many people, I quickly realised that I was burning out and productivity advice at the time felt overwhelming, unrealistic and unsustainable.
So I started creating my own planners and journals that helped me stay organised without feeling pressured to do more. I focused on building routines I could actually stick to, making steady progress towards my goals, and creating space to reflect along the way. And what started as something I made for myself soon became something I shared with family, friends, and a growing online community. Seeing how my planners helped others feel more in control and less overwhelmed inspired me to share my products with more people.
At the heart of the brand are three values:
Soft Productivity
achieving meaningful progress without burnout, by working with your energy rather than against it.
Sustainable Routine Building
creating habits and systems that fit your real life, so they're easier to maintain long term.
Intentional Goal Attainment
breaking big ambitions into manageable steps and celebrating consistent progress over perfection.
Each planner and journal is thoughtfully designed to be practical, durable, and easy to use every day, while maintaining a clean, timeless aesthetic that you'll genuinely enjoy reaching for.
My hope is that La Vida Facil helps you build routines that feel natural, pursue your goals with confidence, and create a life that feels a little calmer, more intentional, and ultimately, a little easier!